Brand Photographer for Therapists & Consultants | Bay Area & Wine Country
Thrive Brand Foundation™ for Therapists Who Sell Trust
PREPARED FOR STEPHANIE POST
We build visual libraries that establish authority & trust at first glance
We build visual libraries that establish authority & trust at first glance
Your brand, built before the camera ever comes out
A lot of business owners come to me after losing an opportunity they never knew they were competing for. Someone looked them up, and what they found online did not match the quality of the work they actually do. The photographs were outdated, the message felt scattered, and nothing about the first impression said: "this is the person you want."
The Thrive Brand Foundation™ fixes that at the root. We build your complete brand identity first, then design a photography session around it, so every image has a purpose and every word you write afterward sounds like you. You leave with a brand that is clear, consistent, and ready to work across every place your clients find you.
THE PROBLEM WITH MOST THERAPY IMAGERY
Something no one else is offering you
At the center of the Foundation is your Brand DNA: a written knowledge base that captures your positioning, your voice, your clients, and your message in one place.
It is written to work as the brain behind your AI tools. Paste it into ChatGPT or Claude, hand it to your VA or copywriter, and every caption, email, and web page starts on brand from the first draft. You stop re-explaining your business to every new tool and every new person on your team.
Your brand stops being a feeling in your head and becomes a system your whole business can run on.
How it Works
1. The Brand Clarity + Development Call: A 60-90-minute private Zoom conversation, recorded, where we get to the heart of your business: what you do best, who you love serving, what your clients feel before they find you, and where you want the brand to go next.
2. We Develop Your Brand DNA: I write your complete brand identity, 30+ pages from your mission to purpose, so every step forward is intentional and strategic
3. Your Brand Guidelines: I design a custom brand deck that brings it to life visually, provides consistency across all channels, and takes your business to the next level.
4. Shoot Planning: Your Brand DNA and brand guidelines become the creative brief for your session: mood board, wardrobe and styling direction, locations, and a shot list built around how you actually market your business.
5. Your Thrive Branding Session™: A fully directed photography session. I guide every moment, from posing and movement to light and setting, so you can relax and be yourself.
6. Delivery and Review: Your curated, retouched image library arrives alongside your finished Brand DNA, and we meet for a review call to make sure everything feels exactly right.
What your Brand DNA covers:
→ Brand positioning, philosophy, and what makes you different
→ Brand personality, promise, and the transformation you create
→ Your ideal clients: what they feel, what they want, and the moments they reach out
→ Your niches and services, described the way they should be sold → Brand pillars and core messages
→ Voice and tone, with words to use, words to avoid, and before and after examples
→ Content pillars and guidance for each platform
→ SEO and AI search keywords, plus FAQ answers written to be found
→ Visual language: color, light, mood, and how your imagery should feel
→ Proof: testimonials, results, and credentials organized to reuse anywhere
What you receive:
Brand identity
→ Recording of your Brand Clarity + Development Call
→ Your Brand DNA knowledge base, 30+ pages
→ Your Brand Summary and custom brand deck
→ A full-service rebrand ready to be applied to your website and marketing materials
→ On-brand, SEO rich copy samples and copy direction for potential ongoing partnerships
→ An action plan with clear next steps (our next step is the blueprint)
→ A 30-minute review call and one round of revisions
Photography
→ Pre-shoot planning, brand discovery call, mood board support, and styling direction
→ A fully directed brand session with professional lighting
→ A curated library of fully retouched, high-resolution images (140+ with the 3-hour session)
→ Images tagged and organized for your website, social, and search
→ In-house usage rights for web, print, and social
→ B-Roll Video throughout for your marketing and online presence to reflect the creative direction of your brand, in motion
Investment
Thrive Brand Foundation™ with the 3-hour Thrive Branding Session™ $7,397
Thrive Brand Blueprint™ (all of the above) with intentional, strategic + effective web design & optimization: $11,397
Scroll Down for Web Design + Ongoing Partnership Information! I typically customize ongoing consulting based on my clients’ needs to ensure a fluid, fun and collaborative experience both personally and professionally.
Explore the transformation from shoot day to the brand foundation to the brand blueprint below!
Optional add-ons
→ Video B-roll: $900 for 3 hours, $1,200 for 4 hours, $300 per additional hour
→ Mobile studio and video equipment: from $500
→ Hair and makeup: from $400
→ Logo design: from $997
→ Graphic design: custom proposal based on your needs
→ Additional images: $15 per image beyond your contracted images
→ Travel outside Sonoma County: $95 per hour
After your shoot:
You have the images. Now let's put them to work.
Everything that comes after the shoot, from private consulting and web design to a partner who stays with your brand all year.
After your shoot, The Thrive Brand Blueprint™ carries your brand forward with Blueprint Consulting, web design, and ongoing partnership.
Web Design + launch starts at $4000 and includes everything, start to finish. Not only do we design gorgeous brands, but we also bring them alive with gorgeous and high-converting websites that represent the level of work you do.
The Brand Blueprint
New imagery + strategy on an old brand only goes so far.
I see it after almost every shoot. A client receives a gallery they love, and then the images land on a website with copy written 5 years ago, a bio that undersells them, and a social presence that never quite connects. The photography is ready to work. The rest of the brand is not.
The Blueprint closes that gap.
We take your Brand DNA and your new library and carry them through everything your clients see, so your messaging, your visuals, and your marketing finally move in the same direction.
Your next step
If this feels like the kind of support your brand is ready for, the next step is simple.
We schedule a consultation call, talk through where your business is headed, and choose your date. I take care of the details from there, and from our first conversation to your finished brand, you will always know exactly what comes next. I've got you.
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I had a phenomenal experience working with Katie Monroe and the branding photos she took of me and our team were stunning. The entire process, from start to finish, went so smoothly, I was amazed.
Meghan S
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She makes you not only feel seen and heard, but also elevates you to thinking "I got this, WE got this" that translates into confidence throughout the shoot and also having a lot of fun with it all.
Gretchen S
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One of the best out there! I had the absolute pleasure of working with Katie, from the pre-intake questionnaire to helping you choose outfits, locations, and then the shoot itself was super easy and fun.
Linn S
In their words…
"She helped prepare me for what was needed to make my rebrand go flawlessly. She worked with me to decide on the brand identity, setting, clothing, and props. There is no reason to look further for a photographer or brand strategist. You just found her."
Leslie Thorpe, Integrative Health Expert
"Absolutely one of the best out there. She takes considerable time learning about your audience, intention, and goals, and she has a wonderful acumen and approach. I am still working with her to this day."
Jami Spencer, Therapist
are you ready FOR YOUR NEXT LEVEL OF GROWTH?